Team Members
Erin McLaughlin-Eller
In September 2022, Erin and her partner, Joshua, purchased Marty’s Barn Cellar less than two months after the birth of their second child, Emrys. Erin earned a B.A. in Chemistry at Hobart and William Smith Colleges and a M.B.A at SUNY Oswego – prior to beginning her career at the Eastman Kodak Company. She left her role as Production Control Manager at REDCOM Laboratories in January 2022 to help her dad, Michael, in his transition to retirement.
Erin is now responsible for operations, finance, and point-of-sale customer relations here at Marty’s. In fact, she’s grown up around Marty’s and it brings her much joy to continue serving CNY families as her dad and godfather, Dennis, have -- honoring more than 50-years of small business and family traditions extending into many beautiful homes across generations here in CNY.
In addition to her work managing life at home and serving Marty's daily, Erin enjoys journaling, reading and running.
Joshua Eller
Joshua graduated with Summa Cum Laude honors and a B.S. in Physics from SUNY Cortland prior to serving the telecommunications industry for nearly a decade at MACOM Technology Solutions, Inc. and, then, Bristol Instruments, Inc. -- as a lead designer and engineering manager.
He is now responsible for marketing, long-term strategy and delivery services here at Marty’s – where Erin and Joshua have been working together to improve all aspects of business operations and customer experiences in service to Marty’s Barn Cellar – efforts anchored by a simple axiom: Family Business, Family Values.
Joshua is also a published American Poet and content creator who enjoys fitness training, world literature, and rare opportunities to play Magic: the Gathering.
James Simpson
James began his career at Marty’s in the summer of 1999 – making him the most familiar smile in the store, and a local expert in all things woodworking. His favorite aspect of working at Marty’s is “creating peace in peoples’ homes.” James is responsible for point-of-sale customer relations, fully custom furniture projects, and repairs. His personal business, The Finish Shop, offers quick-turn finishing services for Marty’s customers who prefer shorter lead times.
James married his partner, Aletta, in 2008 – and they have two daughters, Isabelle (2014) and Piper (2017). When James is not helping Marty’s customers connect their home visions to an affordable reality through his work at Marty's – he enjoys woodworking, cycling, and spending time with family.
Marty's Kiddos
Erin and Joshua have four kiddos – Raegan (2020), Emrys (2022), Raya (2024) and Azrael (2025) – and live on-site at 262 East Main Street in Elbridge, where visiting mom while she works on Saturdays and play extending into Marty’s business operations is not uncommon. A reality that is quickly becoming sort-of a family tradition –
Raegan and Emrys were born deaf, due to a rare genetic condition. In Summer of 2024, Erin and Josh were contacted about participating in a clinal trial, backed by a substantive body of scientific research and supporting literature, offering possibilities to regenerate hearing for both kiddos. After much deliberation, Erin and Josh consented to participate. Raegan and Emrys underwent minor surgery on January 30, 2025 – and today their hearing function has been restored! Both kiddos are now learning English alongside their primary language, American Sign Language.
Raya (2024) and Azrael (2025) were born hearing, and are learning American Sign Language and English.




